Medical eLearning narration is a specific, exciting avenue for voiceover work. In my 25 years as an award-winning female voice over artist, I have been deeply involved in its performance. The content has changed over the years. It’s evolved …
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Why You Love that Long Video Ad So Much
With consumer attention spans rivaling that of your average goldfish, it seems the only way to reach them in advertising is to present messages in short, quick bursts. But is it really an attention span issue, or rather that consumers …
How to Nail the Best Voice Overs for Advertising Case Studies
How do advertising agencies sell their services? They create case studies. Meant to gain clients before selling to their clients, (or afterward for followup campaigns) advertising case studies demonstrate how an ad agency or a media company helped meet …
How Improv Can Make You a Better Voice Over Actor
Have you ever taken an improv class? My first improv teacher, Diana Mady Kelly (University of Windsor, School of Dramatic Art) blew my mind wide open early in my career by introducing me to the power of “yes, and…” A …
Is Voice Acting Something You Should Get Into?
With the Covid -19 pandemic causing the world, whether by choice or circumstance, to pause, reflect on its actions, evaluate its priorities and develop new paths forward, a lot of people are exploring voice over as a career option. Before …
Voice Acting Is At the Core of Human Oral Tradition
“Once upon a time…” In every culture, throughout the history of human-kind, knowledge, art, ideas and cultural material has been received, preserved and transmitted orally from one generation to another. This oral tradition or oral lore is human communication handed …